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High-Value Writing (Advanced Legal Writing)

Before the Course

Preview of High-Value Writing (3:48)
Agenda: High-Value Writing (5:18)
Don't Forget: Download Course Book
Preliminary Homework: What does "value" mean?

Unit Zero: The Role of Value

The Importance of Value (2:14)
Valuable? (4:25)

Unit One: Presentation Tool

Why Story (1:56)
Presentation: Bare Minimum (2:59)
Message Location (3:41)
Presentation Tool and Demonstration (3:22)
Presentation Practice (5:22)
Extra: The Yo-Yo Effect (3:22)

Unit Two: TOC Tool

Paragraph and Section Rules (3:48)
The Minimum: Sections + TOC (Table of Contents) (3:02)
Which heading style? (2:41)
TOC Tool and Demo (2:30)
Extra: Sections and Design (2:39)
TOC Practice (5:44)

Unit Three: Next Steps

The Benefits of Next Steps (4:28)
4 Common Questions about Next Steps (3:08)
Next Steps Tool (1:26)
Next Steps Practice (3:01)

Extra Exercises: Part One

Handout and Instructions
Exercise: GDPR Fun (6:33)
Exercise: Judicial Oversight Party (4:02)

Unit Four: Solutions Tool

Solutions Introduction (7:46)
Solutions Tool and Demonstration (5:33)
Solutions Practice (7:04)

Unit Five: Persuasion Tools

Motivating Introductions (6:53)
Judicial Openings (3:16)
Additional Persuasion Techniques (9:09)
Persuasion Tool and Demonstration (4:04)
Persuasion Practice (3:20)

Unit Six: WIIFY (What's in it for you?)

RFP Challenge (8:40)
WIIFY Tool and Demonstration (4:34)
WIIFY Practice (4:46)

Final Thoughts

Final Exam (4:01)
Summary of the Tools (3:16)

Extra Exercises: Part Two

Handout and Instructions
IP Mystery Exercise (2:42)
Tax Effects Exercise (4:20)

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Extra: Sections and Design

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